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The Zodiac brand has been around since 2009 and is now established as a popular toy line in China. As ideas and brands mature, their ideologies filter outwards, and they want to evolve their characters with more interesting design and fun elements.
During 2013 Sunboy Toy spearheaded the development of Zodiac 2 and asked my team to assist them in their aesthetic, transformation and design development for their new range of Zodiac toys.
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